From throwing a DIY festival in his hometown to running a 12‑person, AI‑driven marketing startup in Paris, Clémentin’s journey shows how grit and smart pivots can turn a bedroom idea into a global business tool. In another partnership episode with Music Tech Europe Academy, he shares the highs and lows of building Control Reach, formerly Your Music Marketing —including hard‑won lessons on fundraising, choosing a market, and steering a team through radical change.